A Day in the Life: Chief Blogging Officer (CBO)
Tuesday, October 27, 2009 at 1:00PM
Alana presenting on new media & millennials in Atlanta - October 2009 I'm a big fan of blogging.
Maybe that's why I am currently leading IMLP's New Media Team.
Or maybe it's that reading mashable is one of my daily routines.
However you look at it, I like to call myself the CBO: Chief Blogging Officer.
Each week, the team comes together to discuss what's "going on" in the new media scene, and also to collaborate on our team projects.
Take this week for example, our meeting was scheduled for shortly after Apple's Macbook annoucement. Everyone on the call was talking about it and getting feedback from one another.
Calls like this one make me think back one year ago - to IMLP Blog v1.0 - the predeccessor to the blog as you see it now. It was the day when our Facebook page was new, the Wikipedia entry had just launched, and we were the first (and only!) GE leadership program with a blog.
The progression over the course of one year is truly astounding - when the blog was launched, there was not a formalized IMLP New Media Team - and I am thankful to have a talented and hardworking group to work with on projects that are not only cutting edge, but fun.
Plus it's the perfect group of people to discuss that new product release or functionality in Facebook or Twitter. I look foward to see what the team has in store for us in the future - even after I graduate from the IMLP program next August.


