Last Monday, I started my fourth and final rotation of IMLP. Last Wednesday, I received my GE iPhone.

Yes, you read that right. For the next six months, I'll be working in GE Aviation Services in an area known as Intelligent Services. This team looks for innovative ways to provide value to customers of our Aviation Services business - for instance, a shipping company with an engine being repaired in one of our service shops, or an airline needing to purchase spare parts.

The main product that we're looking to offer in this area is known as myEngines - a suite of mobile applications that can be accessed around the globe to receive and transmit Services data in real-time.

Along with several of GE Healthcare's initiatives and GE Energy's SmartGrid program, myEngines is part of a broader GE effort to move IT out of the back office (supporting our internal business processes) and offer IT products directly to our customers.

The myEngines suite will include lots of different application modules, each to provide certain information or functionality to our customers. My responsibility for this rotation will be to design and implement a strategy regarding user preferences and administration that will stretch across all the different modules. Another major responsibility will be to manage the development of a native Blackberry application for myEngines. This will be a great opportunity for me to really own an important project for this high-visibility, cutting edge area of our business!