Geek 2.0 is Chic

Geek 2.0 > Geek 1.0

We're all aware of the common stereotypes of "geekdom," as personified in the photo on the left.

As a techy, I prefer "Geek 2.0," similar to how I prefer Web 2.0 applications over Web 1.0 technologies, as some things improve over time (cheese & technology included).

Collaborative technologies (social networking, blogs, microblogging) are most known as our external friends like Facebook and Twitter, but there is a corporate "flavor" of these fun technologies that can also be harnessed to assist in driving up our productivity during the work day.

Known as Enterprise 2.0 (or Enterprise Social Software), the integration of Web 2.0 techniques within an organization helps to deliver a rich user experience, simplified global collaboration and knowledge management.

Take GE Docs for example, which was featured on the blog a few months back- it's a great example of Enterprise 2.0 technology.

And GE is no different- and as IMLPs we often get to have a role in integrating these new technologies and ideas into both our projects and overall strategic plans for the business. It was just yesterday when I learned about cool business-specific applications that are being developed for our blackberries!